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Giving Animals a New Leash on Life

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Posted: Monday, March 17, 2014 1:00 am | Updated: 3:32 am, Mon Mar 17, 2014.

(Family Features) With limited resources, animal shelter groups across the country work tirelessly to help animals in need find the homes they deserve.

More than four million dogs enter animal shelters each year - making awareness about these often forgotten animals more important than ever. With this in mind, the PEDIGREE® brand recently launched its See what good food can do.™ campaign. The campaign features real stories of shelter dogs, their caregivers and the dogs' new families - showcasing the impact some extra attention, good food and loving care can make in shelter dogs' lives. Along with fellow dog lovers, such as baseball player David Ortiz, actor Josh Duhamel and recording artist Miranda Lambert, the company is asking people across the country to help transform the lives of shelter dogs.

Helping at home

There are many ways to show your support for animals in need. Here are some options you can pursue to help transform shelter animals into pets with loving homes within your community.

  • Consider pet adoption. With so many wonderful pets in need of homes, check out your local pet shelter when considering a new pet.
  • Tell your story. Every dog owner has a tale to tell, and PEDIGREE® is calling on America to share their stories. Every time dog lovers tell their tale of what their dog means to them, using #DogTales on Facebook, Twitter or Instagram, PEDIGREE® will donate a bowl of food to a shelter in need.*
  • Hold a supply drive. Gather your friends and co-workers to chip in for a supply drive for a shelter organization close to home. From chew toys to towels, these facilities are always in need of extra supplies to keep their operations in good standing.
  • Volunteer as a family. Share the gift of volunteering with those closest to you by scheduling an afternoon at a local animal shelter.

By committing to just a few of these life-saving efforts, you'll be doing your part to support shelter animals that so greatly need your help.


*Up to 100,000 bowls; Each bowl equals 8 oz.

®/™ Trademarks © Mars, Incorporated 2014.

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