Business & Careers

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(NewsUSA) - In business, there is a new mantra -- "Shift happens." For example, what would you do with a railroad boxcar full of Chef

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We wondered what marketing professionals look for when they evaluate online content providers for a possible partnership.

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(NewsUSA) - Everyone has a dream -- it's the one thing they would rather be doing more than anything else (and are sure they could succeed at). Yet, it's something entirely different from what it is they do to pay the bills.

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(NAPSI)—There’s good news for veterans looking for a new career-and those who care about them.

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Your head is foggy and everything you write ends up looking like bland oatmeal. A bathroom break and a cup of coffee later, and you're still struggling to write the first sentence. Writer's block is an enemy that authors everywhere combat on a daily basis, sometimes getting so bad as to shut down an entire day's worth of work. And while some methods to rid this issue are anecdotal remedies, others are scientifically proven to get your creative juices flowing again.

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In 2011, Rosanna Fiske at the Harvard Business Review wrote, "Having strong corporate values is admirable, but values without proactive employee [understanding] of their importance might as well not exist ... employee communications has never been a more important component of a CEO's management toolbox."

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For businesses and non-profits, the marketing goal is the same: finding a way to get the word out and create brand recognition. In today's world, where consumers are subjected to an almost constant barrage of ads in a wide variety of media, it can be hard for a single organization to stand out. Having a dedicated, creative marketing team on your side will help, but that's just the first piece of the puzzle.

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(NAPSI)—There’s good news for those who have to take care of business while on the go. Two new software applications from Infor, a leading provider of business software and services, make it possible to have access to cloud-based programs when outside the office.

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NAPSI)-Theres not only an app for that-just about everything from online banking to driving directionsbut now theres an online tool that makes it easy for anyone to quickly and easily create professional-quality mobile applications. That tool is making it easier to develop and deliver apps to users.

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It wasn't that long ago when the marketing menu for businesses consisted of print, radio and television. But as the Internet took hold, and Americans began to spend larger and larger shares of their time online, businesses began to see the opportunities offered by Internet marketing.

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Within almost every successful business is a well-developed plan for connecting to the customer. This relationship helps build trust between your company and your customers. More often than not, with trust comes more revenue. So how do you establish trust?

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When the power goes out in your home, it's rarely more than an inconvenience. When a business loses power, however, the results can be downright devastating.