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Tide pod challenge: How we prevent the next dangerous internet 'game'

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SARASOTA, FL (WWSB) - The latest social media trend has teenagers eating laundry detergent packets. It's popularly known as the tide pod challenge.

Kids are daring one another to eat the bright colored liquid laundry detergent packets. Then they're foaming at the mouth with soap. Those teenagers are ending up in emergency rooms across the country. It's poisoning the teens, so why do they continue to do it?

Jess Doudrick looks into why kids feel the need to participate in these dangerous internet games and how we prevent the next tide pod challenge from hurting our kids.